Emmanuel College

As Special Assistant to the President for Strategic Communications, I have advanced key institutional priorities in institutional branding and messaging, capital campaign fundraising, student recruitment, strategic planning, and accreditation. In addition, I have assisted in crafting presidential speeches and announcements on topics of national and international importance, ranging from the pandemic to racial intolerance to the war in Ukraine.

Campaign for Our Second Century | Launch Video

I conceived, wrote, creative-directed and produced this three-minute case for support, screened at a 400-guest gala. (Videography: Crowley Digital)

Emmanuel graduates across generations share personal stories of transformation in this series of videos for social media, email, and web. This rich-media content helped sustain momentum and donor engagement throughout the public phase of the Campaign for Our Second Century. (Videography: Crowley Digital)

“Emmanuel Voices” Video Series

I conceived and implemented Emmanuel’s “Be In Boston, Be Inspired, Be In Demand” enrollment marketing platform. The following year’s incoming freshman class was the largest in the College’s history.

Student-Recruitment Positioning

Emmanuel Magazine

I served as editor, creative director, and producer of several issues of the magazine, distributed to Emmanuel’s 20,000 alumni. Selected spreads are below. (Design: Kaajal Asher)